Adoption of Mobile Banking in Bangladesh: A Conceptual Framework

Authors

  • Md Shamimul Islam School of Management, Universiti Sains Malaysia, Penang, Malaysia Faculty of Business, ASA University Bangladesh, Bangladesh
  • Noorliza Karia School of Management, Universiti Sains Malaysia, Penang, Malaysia
  • Mohamed Soliman Mohamed Soliman School of Management, Universiti Sains Malaysia, Penang, Malaysia
  • Mahmudul Hasan Fouji Assistant Professor, Department of Marketing, Jagannath University, Dhaka, Bangladesh
  • Jamshed Khalid School of Management, Universiti Sains Malaysia, Penang, Malaysia
  • Muhammad Khaleel School of Management, Universiti Sains Malaysia, Penang, Malaysia

DOI:

https://doi.org/10.18533/rss.v2i8.109

Abstract

The objective of this paper is to present a framework to study the behavioral intention of customers to use mobile banking service in Bangladesh.Though many companies have taken initiatives to make it popular among the customers, there is still no sign of significant progress. It is therefore necessary to understand what factors influence the intentions of customers to adopt mobile banking in Bangladesh. However, there is a lack of scientific frameworks available to adopt for this study purpose. 

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Published

2017-10-12

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